The Key To Success? Relationships.

As a club owner, how often do you engage with your clients and staff? While making sure all systems are running smoothly at your club is important, sitting in your office all day just doesn’t cut it. The fact is, it’s the people that make a business thrive and the more you work to nurture these relationships, the more successful your club will be.

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8 Best Practices For Promoting Your Business On Social Media

Who, in this day and age, is not on some kind of social media? This channel of communication has developed into a major source of revenue for businesses both big and small. Unfortunately, if you’re a small, new business, chances are you can’t afford to hire a Social Media Specialist. This makes marketing and attracting new clients and followers very tricky. Posting a picture or tweet here and there is not going to attract or engage a large number of followers.

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Finding Success Through Failure

If at first you don’t succeed, try, try, again. It’s an age old proverb and one that many successful entrepreneurs live by. The fact of the matter is, failure happens--things fall through. What defines your brand and business is how you bounce back. True success comes from those who face failure head-on, get back on that horse, go back to the drawing board and never, ever quit.

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The Power of Member Referrals

There is a common misconception that, in order to boost membership sales, you must spend an absorbent amount of money on marketing, but this is simply not the case. Word of mouth is STILL the most valuable tool for a health club and especially for those that are just starting out and don’t have a lot of room in their budget for paid advertising. Referrals are a great, cheap way to boost sales.

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