Social Media No No's

I’ve addressed this area before, but I cannot stress enough how crucial social media is to your fitness or sports business. Last time in my blog, 8 Best Practices For Promoting Your Business On Social Media, I spoke about all the tactics you SHOULD be using with your various social media platforms. But, what is also, if not more important, is what you should be making sure NOT to do.

The following is a list of major “DON’Ts” to abide by in the digital space.

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5 Ways To Overcome Gym Membership Retention Challenges

If you are a human living on planet Earth, chances are you pay a LOT of monthly bills. You have your car payments, your cable bills, cell phone bills, mortgage or monthly rent and, let’s be honest, who doesn’t have Netflix these days? With all of these obligatory payments each month, chances are you are going to be extremely picky about how you spend your precious leftover income.

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Corporate Fitness Programs

Remember a little something called the Affordable Care Act (ACA) of 2010? This federal statute has completely changed the landscape of corporate fitness programs. In an effort to reduce health insurance costs, the ACA established new incentives and policies to increase the accountability to corporate fitness and wellness programs.

These incentives can be broken down to two types of programs:

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Safety First! Exploring Risk Management Best Practices

Aside from making sure clients are having the best experience possible at your club, you’re second largest priority should be ensuring visitor safety. However, as most club and facility owners know, this is no easy task. From establishing safety protocols and procedures; scheduling inspections; forms and contracts to sign, and making sure all other aspects of your business are running seamlessly, it’s a lot to handle. How can one person accomplish all of this?

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Booming Trends: Anti-Gravity Yoga

Once upon a time, I had no interest in yoga at all. I thought yoga was all about meditating by candlelight and singing “oms” in unison with twenty or so strangers. As a health and fitness enthusiast, I was under the impression that a “good” workout had to include intense cardio and heavy weights -- neither of which, to my knowledge, were present in most yoga classes.

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