Aug 22, 2016
Aug 02, 2016
I’ve addressed this area before, but I cannot stress enough how crucial social media is to your fitness or sports business. Last time in my blog, 8 Best Practices For Promoting Your Business On Social Media, I spoke about all the tactics you SHOULD be using with your various social media platforms. But, what is also, if not more important, is what you should be making sure NOT to do.
The following is a list of major “DON’Ts” to abide by in the digital space.read more
Jul 18, 2016
Jul 13, 2016
If you are a human living on planet Earth, chances are you pay a LOT of monthly bills. You have your car payments, your cable bills, cell phone bills, mortgage or monthly rent and, let’s be honest, who doesn’t have Netflix these days? With all of these obligatory payments each month, chances are you are going to be extremely picky about how you spend your precious leftover income.read more
Jul 05, 2016
Remember a little something called the Affordable Care Act (ACA) of 2010? This federal statute has completely changed the landscape of corporate fitness programs. In an effort to reduce health insurance costs, the ACA established new incentives and policies to increase the accountability to corporate fitness and wellness programs.
These incentives can be broken down to two types of programs:read more
Jun 08, 2016
May 09, 2016
If at first you don’t succeed, try, try, again. It’s an age old proverb and one that many successful entrepreneurs live by. The fact of the matter is, failure happens--things fall through. What defines your brand and business is how you bounce back. True success comes from those who face failure head-on, get back on that horse, go back to the drawing board and never, ever quit.read more
May 04, 2016
The last thing we want to do while on the job is crunch numbers. However, the fact of the matter is, for a business to succeed—especially in the fitness industry—calculating your retention rate is vital, and this means we need to do a little math.read more